Hope Graby

As a Strategic Marketing Director, Hope leads the strategic marketing plans and client relationships for a group of Scheffey’s clients. Throughout her career which started as a producer and news manager at WGAL TV, Hope has honed her skills of communicating, distilling information, creating compelling stories, and making strategic decisions. In addition to leading strategic marketing plans, Hope also leads public relations initiatives for the agency and is skilled at producing broadcast and promotional commercials and corporate videos for our clients. In all of these capacities, Hope’s greatest strength is in storytelling, where she is able to instinctively ask the right questions to develop compelling messages.

Hope is active in the community, currently serving as Vice Chair on the Board of Directors for Discover Lancaster, a Lancaster County destination marketing organization. Hope is a former board member of Big Brothers, Big Sisters of Lancaster, and committee member of the YMCA. She loves to take long power walks (surprise!), work on DIY projects with her husband, and relax on weekend trips to the beach. Her guilty pleasure: Swedish Fish.