Manufacturing a New Message for Greiner
As one of the nation's leading steel fabrication “job shops,” Greiner Industries provides materials for massive building projects up and down the East Coast. And as part of an integrated, annual marketing plan, the creative team at Scheffey developed compelling new messaging for Greiner with the dual goals of positioning the company more effectively and ultimately increases sales.
In order to communicate a compelling story, Scheffey developed materials that highlight Greiner's pride in being chosen to support some pretty important projects, including:
- A new terminal at Baltimore-Washington International Airport
- The reconstruction of ground zero in lower Manhattan
- A new football field for the Pittsburgh Steelers
If your organization could use a little help developing a more compelling story, give us a call. We'd be happy to chat and discuss whether Scheffey might be a good fit.